Our beautifully designed, simple to use Blu-J App will help you capture the great things you do in a really compelling way. The Value-telling Content you record will help deliver a High Persuasive Performance, every time. The Blu-J App will benefit you by:
The ultimate benefit of the Blu-J App is to deliver High Persuasive Performances and win the decisions you deserve, like getting that dream job, securing that promotion, getting the buy-in from that hard to please client, winning a place on that PSL after an intense tender process, or making that record-breaking sale and so much more…
Why is Value-telling Content so important?
We love a bit of history and like to pay homage to Aristotle who wrote one of the greatest books ever written on persuasion. It is called Rhetoric. He wrote that you need 3 things to persuade someone and these three things are at the heart of our Value-telling Blu-print. They are:
You cannot persuade someone with just one of these, you need all three in play. By using these three parts in combination you are answering the following questions for the decision maker:
Why do I trust this person, why do I care and are they right?
"Over the past 20 years, I have helped thousands of clients finally convey value that resonates with decision-makers without the years of hard work and trial and error most people usually have to suffer through. In more recent years, I have been able to super-charge people’s Persuasive Performances through my very own Value-telling blu-print, insightful science, and using our Blu-J Application to capture and create content that converts"
"I love my job and my team as a Talent Acquisition specialist and I am always on the lookout for hints, tips and I like to seize any opportunity to engage with my client, leadership team and candidates better. Blu-J offered some exceptional support and helped me achieve my goals. The Value-telling Blu-print is second to none"
Get the gist of Blu-J with a no nonsense, guided tour of what we do and how we do it.